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Trade Area Westwood is part of a regional trade center that serves Fayetteville, Fort Bragg and ten counties in North and South Carolina with a population of 850,000 people. An update of the 2000 US Census shows 155,312 people with a
average household income of $51,691.00 live within a 5 mile radius of Westwood;
64,543 people with a average household income of $56,993.00 within a 3 mile
radius and 5,501 people with a average household income of $89,401.00 within
a 1 mile radius.
Location The
center was built in 1974 on 35 acres at the geographic center of Fayetteville's
population and adjacent to the city's largest upper income residential area.
Westwood is across the All American Freeway from Cross Creek Mall, a 1.2
million square feet enclosed super regional mall. The two distinctively
different shopping centers, along with Cross Pointe Centre, Cross Creek
Plaza and Market Fair Mall form the core of a 600 acre regional retail trade
center, the largest and busiest in North Carolina with annual sales in excess
of $200 million. Westwood Shopping Center is easily one of the most successful
shopping centers in North Carolina and location has undoubtedly played an
important part in that success.
Size and Sales Westwood
is a beautifully designed traditional community type shopping center
with 62 stores occupying 315,031 square feet. The center, with to-the-door
parking and easy access, was originally intended to capture local trade
from the surrounding high income areas and regional trade drawn to the area
by the larger enclosed Cross Creek Mall. It has, over the years, evolved
into much more. It is today a major local and regional destination shopping
center with stores, shops and restaurants that offer a wide variety of goods,
services and entertainment. It has Fayetteville's largest concentration
of boutiques, gift shops and businesses that cater to upper income customers.
Westwood's Carmike Cinema, with 12 auditoriums and 2,719 seats, is one of
the largest theater complexes in southeastern North Carolina. Shopping center
sales, excluding discount department store and theater sales, averaged a
very respectable $239.87 per square feet of gross area in 2004.
Parking The parking lot was carefully engineered to furnish easy ingress and egress to the center and a parking ratio of 5.5 spaces per 1,000 square feet of building area is maintained.
Road AccessThe center has frontage on three of the areas most important multi-lane thoroughfares: Morganton Road, McPherson Church Road and the All-American Freeway, which have a combined traffic count of 106,000 vehicles per day. The shopping center's superb accessibility is unequaled in the market area.
Commercial Community
Westwood is an anchor of what is known locally as Fayetteville's "Restaurant Row" which extends north along McPherson Church Road.
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